Building a Purpose-Driven Culture
Learn a step-by-step approach for building a Purpose-Driven Culture and for ingraining it into the DNA of your organization.
Lecture 1: Introduction: Building a Purpose-Driven Culture
FREE PREVIEWLecture 2: Using Your Positioning Statement To Advance In Your Career
Lecture 3: Building A Strong Network Of Support
Lecture 4: Reflection: Applying Your Positioning Statement To Your Career
Reflection: How To Use Your Positioning Statement
Lecture 5: Introduction To Building A Purpose-Driven Culture
FREE PREVIEWLecture 6: Building Blocks Of A Purpose-Culture
Lecture 7: Reflection: Assessing The Status Quo Of Your Culture
Reflection: Status Quo of Your Culture
Lecture 8: Building A Purpose-Culture: Setting The Stage
Exercise: Planning Your Culture Project
Lecture 9: Building a Culture: A Step-by-Step Workshop Template (Part 1)
Building A Purpose-Culture: Workshop Slides
Lecture 10: Building a Culture: A Step-by-Step Workshop Template (Part 2)
Lecture 11: Building a Culture: A Step-by-Step Workshop Template (Part 3)
Lecture 12: Developing Your Culture Roll-Out Strategy
Lecture 13: Turning Abstract Values into Concrete Behaviors
Resource: Amazon Principles
Exercise 14: Getting Your Ducks In A Row
Lecture 15: Building a Purpose-Culture: Key Elements You Need to Remember
Lecture 16: Examples of Inspiring Business Cultures: Zappos
Case Study: Zappos
Lecture 17: Examples of Inspiring Business Cultures: Patagonia
Case Study: Patagonia
Lecture 18: Examples of Inspiring Business Cultures: SAS Institute
Case Study: SAS Software
Lecture 19: From Customers To Fans: Turning Your Company Into A Movement
Lecture 20: Example Of A Business Movement
Case Study: TOMS
Lecture 21: Conclusion Module 3: Building A Purpose-Driven Culture
Download Exercise Booklet for Module 3 - Chapter 2
Build a purpose-driven team culture and access the power of a movement.
About this course:
“I've been applying all the wonderful approaches you've given me, and I'm happy to say it has been going really well. It is so heartening to get e-mails from my people saying they appreciate my leadership and that is all thanks to you.”
H.M. VP, Intel
In this course, you will first understand how you can create a perception about yourself where others say: “Wow, this person is a real leader.” (Because, remember? Advancing in your career is about perception, not deliverables.)
Secondly, you will get get a step-by-step manual for building an inspiring, purpose-driven business culture – no matter whether you are the CEO or a middle manager in an organization. And you will understand what you need to do to have your people take ownership of the culture.
You will leave this course with a concrete agenda for establishing the culture you want to create – so that you can create a work environment where you enjoy working, and where your people want to work and give their best.
Contents and Overview
In Module 3 – Chapter 2 you will:
This Module is developed by experts in executive development, human behavior and consciousness. The material in this chapter is requested by virtually all of our clients.
Module 3 - Chapter 2 contains 20 videos and 5 exercises to apply the material to your work and life.
We have taught these principles corporate leaders on 5 continents. These approaches have prepared leaders for top positions, and it helped them create inspiring business cultures in their teams.
“When we ask executives how to build a purpose-driven culture, they shrug their shoulders. We need a step-by-step approach for building inspiring business cultures. That’s what this program provides.” -- Peter Matthies
Join our Conscious Business movement. Become a purpose-driven leader and make the difference you are here to make.
Are there any course requirements or prerequisites?
Who this course is for: